Shelby is the reason for it all! Documenting his adventrures made us realize how we want to help others capture the beauty of their pets lives. Shelby loves to run off leash, eat sardines and enjoy the breeze of the ocean. Though Shelby doesn’t attend shoots he closely monitors the editing process.

Selim has been photographing the world since he was a child in Istanbul. He grew up with a family full of artists that taught him how to capture the beauty of the world around him. Traveling to more then 60 countries as a documentary photography and videographer has given Selim a particularly outlook in his work. Since moving to NY in 2003 he has honed his street photography. With the addition of his dog Shelby, urban dog photography has become his passion. Now he is capturing the gritty beautiful world of NYC pups.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.